Service Category: Digital
Cemix, a local manufacturer of building materials, decided it needed to promote one of its core products: thermal insulation. As well as attracting potential customers, the additional goal of this campaign was to gather potential customers’ data.
RedWorks Prague designed a tailored microsite to promote thermal insulation in general, which we used to gather customer data, addresses, types of housing and other relevant information.
The project has been successful in gaining potential new customers for Cemix as well as significantly adding to their information database.