Service Category: Video production, Imaging
Euronics embarked on a campaign designed to bring humour and light-heartedness to an industry that isn’t traditionally so. They needed a company to help them create 10 TV stand-up comedy spots.
We chose to simultaneously shoot all 10 different commercials from two different cameras: one close up the other long shot with a full body view. This process enabled us to shoot a lot of material in just one day.
It required very skilful editing to cut between close-up and long-shot views without loss of continuity and to ensure the dialogue sounded natural.